In 2011, Eli Pariser, of advocacy group MoveOn.org, gave a thought-provoking and popular TED Talk on the main stage that questioned whether the era of personalized information might have the counter effect of trapping each of us in our own unique and...

Here are my top industry stories for today’s #Friday5 round up: Facebook Video, 9/11, Pitching Ethics and more:  With a Big Push From Facebook, Facebook Video Is Booming. Heads Up, YouTube (Re/Code, September 8, 2014): Facebook is serving up more video,...

Here are my top industry stories for today’s Friday5 round up: Snapchat, Buzzwords, Twitpic, Content Raven and censorship. Snapchat Steps On Twitter’s Toes, Lets You Follow Remote Events Live (TechCrunch, August 29): Want to experience something from a...

Yup – it’s that time of year: back-to-school time. And you know what that means? Time to freshen up on media relations essentials. Whether you’re a first year PR pro or have a decade of experience, these tips can teach (or remind) you how to be an asset to both...

Here are the top industry stories for today’s Friday5 round up: on Facebook click bait, mass-media business models, the ‘Spiral of Silence,” Twitter analytics, and brand worth. Facebook Takes Steps Against ‘Click Bait’ Articles (New York Times, August...

Logos are everywhere, branding everything from our toothpaste to our cars. But how are these logos created? At Merritt Group, we follow an extensive process when designing logos. Step 1: Research & Visual Brief Long before we start designing, our team conducts...