In 2015, Mobile World Congress attracted more than 94,000 attendees and 2,199 exhibitors. That’s a lot of tapas and a lot of industry noise concentrated in Barcelona for one exciting week of mobile madness. The 2016 show is quickly approaching and February 22 will be...
This past week, I had the opportunity to listen and engage with thought leaders, mentors and mentees at a Women in Tech event at D.C.’s General Assembly. Upon walking into the suite, I was immediately in awe of the aesthetically-pleasing office, where chalkboard walls...
On Tuesday before the Pope shut the town down, I had the pleasure of heading to the U.S. Chamber of Commerce for a full-day event on, “The Internet of Everything: Data, Networks and Opportunities.” The event brought together a solid lineup of industry, government,...
In a few years, the average person will come into contact with more than 5,000 connected devices on a daily basis. That assertion by Marty Trevino, Organizational Architect and Senior Strategist for the National Security Agency, drew a collective “Whoa” from the...
Any successful marketing executive at an IoT vendor or at a technology company looking to enter the IoT market needs to know how to pick out the right marketing communications agency partner. From what we hear from clients in all of our Practice Groups, it comes down...
In conversations with clients, many often wonder: What is the value of social media? Why should I invest here? And how can I show success? It’s no secret that maintaining an online presence requires time, resources, and a little grit. So what’s it all worth, and how...