As we enter 2021, the coronavirus refuses to take a hint and in fact, it continues to evolve as new variants emerge in Africa and Europe. As a result, so will distance and hybrid learning—and education technology (EdTech) companies need to be ready for this next...
The PR and marketing playbook for the past several decades has relied heavily on news distribution services. But today, the divide between legacy news outlets and modern news sites, bloggers and social media influencers is enormous, fragmenting readership and fed by a...
It’s no secret that the coronavirus pandemic uprooted industries across the board, forcing businesses to rethink their marketing plans and quickly shift strategies. For EdTech marketers, in particular, looking to stake a claim in a newly booming industry, the new wave...
To say 2020 wasn’t a monumental year for healthcare would be a huge understatement. Exponentially greater acceptance and use of health IT — driven by pandemic safety concerns — led to a boom in solutions from existing and startup players entering the scene, making it...
While COVID-19 has infiltrated every aspect of our lives this year — from the way we work to the way we socialize to the way we grocery shop — one thing is for certain: the evolution of emerging technology is not slowing down. In fact, the Merritt Group Emerging...
As 2020 mercifully comes to an end, we’re all stuck with the same thought: 2021 has to be better, right? The pandemic is raging on, but there are promising signs on the vaccine front. Presidential transitions are complicated and messy, but they also tend to bring...