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Webinar

Timely insights and best practices from expert-led webinars.

The AI Accountability Problem in Marketing and PR

by Merritt Group Staff | Jan 29, 2026

AI is transforming marketing fast—but how do you measure what actually matters?

Join Shahed Ahmed for a live webinar on how to evaluate AI-driven outcomes, build accountability into your strategy, and understand the evolving metrics shaping modern marketing and PR.

Learn how to move beyond surface-level metrics and define meaningful impact in an AI-powered landscape.

Back to all webinars

Recent webinars

Preparing for RSA 2026: What PR and Marketing Teams Need to Know

by Merritt Group Staff | Mar 19, 2026

Ready for an exclusive, behind-the-scenes look into RSA 2026? On Thursday, February 26th Michelle Schafer, Senior Vice President and Partner, was joined by special guests Bill Brenner and Alan Shimel for a live roundtable discussion. In this candid conversation,...

Navigating the AI Search Landscape Webinar

by Merritt Group Staff | Jan 26, 2026

SEO has changed - again and this time, it’s not just about keywords. Join Sydney Shufelt for a webinar on how to build visibility inside AI search results and understand how LLMs like ChatGPT choose what to show. Don’t get left behind in the GEO era. Want to learn...

Webinar

The AI Accountability Problem in Marketing and PR

Recent webinars

Preparing for RSA 2026: What PR and Marketing Teams Need to Know

Navigating the AI Search Landscape Webinar

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