While many expected 2021 to be the year that marketing budgets bounced back from cuts made in the wake of the pandemic, unfortunately, that wasn’t the case. But with business stable and marketers returning with a vengeance, the forecast is far more optimistic looking...
It’s hard to believe that National Cybersecurity Awareness Month (NCSAM) is already celebrating its 18th year! NCSAM was originally created in 2004 via a partnership between National Cyber Security Alliance (NCSA) and the Cybersecurity and Infrastructure Agency...
The second annual CyberMarketingCon is this week and I’m excited to moderate a panel session on Friday, September 25th at 11am ET focused on how thought leadership can help marketers reach and influence the CISO buyer — as we’ve seen time and again in Merritt Group’s...
Clutch, a market research firm that uses data-driven results to rank and rate the highest performing B2B companies, named Merritt Group a top corporate communications firm in April, and announced on August 10 that Merritt Group has been recognized in a second category...
Driving Black Hat Buzz: Tips for Success from Media and Analysts It’s not news to anyone in the cybersecurity community that Black Hat season is chaotic. Even before “masks required” signs went up and social distancing stickers were glued down to floors, companies had...
With consumers and regulators demanding increased transparency around data collection and usage, a reckoning is on the horizon for Big Tech and the advertising industry at large. The unregulated collection of personal data has fueled an entire industry that now sits...