What do you do at Merritt Group? I’m an account manager on the Government Practice group, where I serve as a day-to-day lead for our clients, helping meet their PR needs in the government sector. What’s your greatest moment — whether in work, school or marketing/PR —...
The pace of technology innovation - from artificial intelligence (AI) platforms to open source software to cybersecurity - is happening at such a rate that standing still often implies you’re getting left behind. We read regularly about “legacy” companies taking...
The results are in! If you’re pursuing government business, you won’t want to make another marketing or business development (BD) move until you read this year’s Federal Government Contractor Study. Unveiled by Merritt Group earlier this week, together with partners...
Do you remember the 90’s show Home Improvement? In that series, Tim Allen played the bumbling Tim "The Toolman" Taylor, host of the "Tool Time” home-improvement show. His quest for more power usually led him into destructive shenanigans, fits of catchphrase grunts and...
There are few better feelings as a PR professional than getting interest from your dream publication on a big initiative. I remember the first time I heard back from Wall Street Journal and the journalist was interested in chatting with my client to hear more about...
You may think you know how government contractors succeed through marketing, but the results of a recent survey may surprise you. Did you know 86% of government contractors have event sponsorships in their 2018 marketing budgets? Did you know that 53% of...