As marketers and PR pros, we’re obsessed with the nuances of our company’s brand. But it’s just as critical to take control of your personal brand. Trying to forge a professional connection with an industry influencer? Looking to move up (or out) at work? How you’re...
CEOs are typically the public face of their company, and they need a market presence to match. Here are five tips for building your CEO into a thought leader. 1. Define their personal brand CEOs (and their personalities) come in all shapes and sizes. Before stepping...
Merritt Group is 25 years old. In this series of posts, our partner team is exploring what’s changed over those 25 years. But more importantly, how marketing leaders can adapt now and in the future. The decentralization of customer interactions, fueled by the...
This month, Merritt Groupers across the country participated in our annual Spring into Service (SiS) week, one of the two weeks Merritt Group dedicates to community service each year. SiS was originally started by a group of employees who wanted to celebrate and give...
In Merritt Group’s “Partner Perspectives” series, our agency leaders share their experiences empowering successful marketing, PR and creative programs for industry-leading tech brands. Messaging and positioning, which usually go hand-in-hand, form the foundation of a...
We look forward to our favorite week of the year—Merry Week of Giving—where we come together for seven days of volunteering, holiday activities and giving back to the local community. As we close out 2021, we’re thrilled to share the impact of this year’s Merry Week...