I presented a webinar this week on How to Market & Sell When It’s Not ‘Business as Usual’ as part of NVTC’s “Business Continuity in a Pandemic” series. The virtual event broached a very important topic we’re all dealing with right now: businesses are constantly adapting to change, but what do you do when it comes suddenly in the form of a global health and economic disruption?
Organizations can’t afford to come to a grinding halt, but they also can’t operate as usual. In this webinar, I share the insights I’ve been discussing with clients to a wider audience who may be struggling with those same questions and concerns – and now I’d like to make this content available to anyone who may need guidance.
A replay of the webinar is now available on the NVTC website. I encourage you to circulate these pivot strategies and tactics with your organization.
Please stay safe everyone, and please don’t hesitate to reach out to me at chadwick@merrittgrp.com with any questions around how to navigate sales and marketing initiatives during this unprecedented time. Also, for more insights visit COVID-19 communications free resource center.
