While many industries struggled to survive during the pandemic, digital health was having its moment to shine. Since March 2020, billions of dollars in funding have poured into the space and startups have continued to boom. As a result, marketers have faced added...
Over this past year, Merritt Group has grown and evolved in more ways than one, and giving back is more important to us than ever. Last year, we had to get creative and come up with a way to engage staff, partners, and clients in helping our community, while keeping...
COVID upended learning for K through 12 students and their families — yet the pandemic also accelerated the implementation of EdTech for virtual learning and administration. With school districts across the country again fully embracing classroom learning, we're...
It’s hard to believe that National Cybersecurity Awareness Month (NCSAM) is already celebrating its 18th year! NCSAM was originally created in 2004 via a partnership between National Cyber Security Alliance (NCSA) and the Cybersecurity and Infrastructure Agency...
It’s hard to believe we have just a few months left in 2021, but that doesn’t mean technology news will slow down — if anything, it’s going to speed up. While groundbreaking technology innovations and developments, or just the latest smartphone, can capture the...
In the first of a three-part series on B2G Marketing, Merritt Group and Market Connections discuss how to optimize your account-based marketing (ABM) approach for the federal government market. For the Lay of the Brand podcast, Peter Jacobs of Merritt Group and Aaron...