Services:
Media & Analyst RelationsBuild your network and connect with leading industry analysts to boost credibility, expand reach, and connect with top media influencers. Pitch for success by catering to industry analysts and media sources the right way — bringing your key messaging to the right audiences for greater brand awareness and reputation management.
Media & Analyst Relations solutions
Media relations
Establish trusted relationships with journalists and media influencers and pitch your story for brand exposure. Every pitch is unique, and we know how to grab attention and push your brand onto relevant platforms for greater exposure. We offer unmatched experience connecting with traditional media outlets and digital press to empower media outreach.
Media training and message development
Communicate compelling stories to reach your target audience — every time. We offer years of broadcast, media, and public speaking experience to help train your team on proper engagement techniques for influential PR campaigns. We also can drive message development workshops with your team to ensure a compelling and differentiated message is communicated to your market.
Story idea generation
Your brand has a unique angle, story, and products or services that the world should see. We help your company develop compelling stories that you can pitch to relevant media outlets which gain traction in your niche. We’ll shape your goals and journey, bringing them to life in the landscape of media and analyst relations.
Thought leadership
Leverage leading media outlets and influencers to boost your company’s thought leadership in your target market. Back your expertise by placing content on trusted sources. Our media and analyst relations team can help elevate your brand and establish your company as thought leaders in a crowded market.
Speaking engagement and events
From content and creative to media coverage and lead capture, our team can help maximize your ROI from in-person, virtual, and hybrid events. We’ve crafted keynote presentations for enterprise-level industry events, driven booth traffic, captured high-profile media interviews, and managed partnerships for custom client events.
Editorial calendar development
Take on the media and analyst process with confidence. Our media and analyst relations team offers editorial calendar development to clearly define the strategic approach and give your brand a plan of attack. We’ll provide a seamless process and timeline for creating, pitching, and publishing your content across a wide range of media outlets.
Creating a Unique Federal Brand and Website
Our Media & Analyst process
We go above and beyond to understand your brand, unique value proposition and services to align with relevant media outlets and analysts in our network. Our day-to-day senior-level strategic counsel helps clients like you navigate the dynamic landscape of media and analysts relations to get your stories pitched and approved for greater outreach. We engage media influencers and capture attention with proven strategies and compelling messaging.
Your market, our mission
Most media and analyst relations services need to play catch-up to understand your unique angle or marketplace better. Merritt Group shares your industry, giving us unmatched experience and familiarity with top media outlets and media influencers in your space. Leave a lasting impact and stand out in a congested marketplace by leveraging our media and analyst relations expertise for success.
Why Merritt Group
We’ve earned a stellar reputation for delivering exceptional results for our clients. As a nationally recognized strategic communications agency, we have combined deep industry knowledge with our talented media and analyst relations teams to establish trusted relationships with top media outlets in your industry. We help brands navigate the often frustrating and dynamic world of media and analyst relations by crafting compelling stories and pitches that land your brand center stage. Merritt Group works as an extension of your team to bring PR and media expertise to your brand. Whether you’re looking to build hype for an event, push a new product, become a thought leader, or captivate your target audience through an engaging story — we can help. Over the years, we’ve earned several awards for our PR results, creative abilities, and marketing communications work. Elevate your brand with the help of our media and analyst relations services today.