Services

User Experience & Interactive Design

Get more engagement from users and target audiences across your digital presence, from your websites to interactive assets, with modern user experiences and user journey design. We create award-winning experiences that elevate your brand and engage your customers, prospects, current and future employees and other stakeholders.

User Experience Design solutions

UX investigation & user research

We audit the performance of your digital channels, looking at user flow, findability and conversion rates, to identify areas for improvement – whether that’s delivering more personalized experiences, using data visualization or animations for stronger storytelling, gamifying interactions or shifting the visual medium altogether.

UI/UX design for web and mobile

Our digital and design team creates taxonomies that are grounded on data. We create intelligent information architectures and user-friendly functionality for mobile, desktop and emerging platforms like AR to craft compelling user experiences. We build beautiful, intuitive and engaging digital experiences that guide end-users toward your goals and conversions.

User testing

We examine your UI/UX designs through comprehensive customer testing to gauge user-friendliness and streamline the user experience through a fail-fast approach. It’s crucial to hone in on the human factors of your usability to deliver an exceptional experience.

Interactive prototyping

We don’t function in a silo – we work closely with our clients, iteratively prototyping to hone your UX designs before they hit the market. From wireframing to interactive prototypes, we’ll work closely with you in the design process to produce the user flow and experience you’re looking for.

User experience consulting

We look at digital holistically. Our client-focused and results-driven strategic consulting can redefine your overall digital user experience for the better. We’ll work as an extension of your team to deliver complete digital experiences, across web, mobile and interactive assets, marrying touchpoints and connecting platforms for a cohesive omnichannel experience.

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Capturing 500 Leads from a Single Premium Asset

Avizia needed to raise its brand awareness as a leading telehealth provider and accelerate its sales growth. Our work drove a 57 percent increase in organic website traffic in 90 days, a 36 percent landing page conversion and hundreds of qualified leads.

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Creativity unleashed

Our award-winning and nationally recognized creative team takes a strategic approach to achieve your UI/UX design objectives. We develop actionable strategies built around your goals and target market and your organization’s desired customer experience. Our designers, messaging experts, brand consultants and marketing specialists work together to craft visually compelling content that delivers a unique user experience.

Your market, our mission

We eat, sleep, and breathe the same market as our clients, which gives us unmatched insight into the strategies and goals needed to win. We’re a true extension of your team, as our creative and design teams have deep market familiarity that helps shape creative initiatives. Our professionals know your industry through and through – allowing us to align your designs on mobile and web with your target market’s user experience.

Why Merritt Group?

We built a leading agency from decades of experience. Our incredibly talented creative team has won multiple awards for client work, including Hermes Creative Awards, American Advertising Awards, Summit International Awards, MarCom Awards and more. We elevate brand experiences through creative and UX/UI design efforts to engage customers throughout the buyer journey.

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Case Studies

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