Contact Us

Get In Touch:

What are you waiting for? Request a proposal. We’ll share smart ideas for growing your business.

Marketing News

Lead Leads Generation Customer Lead Generation Chatbots
- Artificial intelligence is revolutionizing the process of lead generation. In the past, lead generation was a time-consuming and difficult process that involved sifting through mountains of data. With AI, lead generation can be done quickly and efficiently by automating the process of identifying potential customers and targeting them with personalized messages. In the future, AI will become even more important in lead generation as it will allow businesses to automatically target potential ... [Read More]

Kpis Number Company Business Customers Revenue
- As a business owner, you're always looking for ways to improve your company's performance and measure your success. One way to do this is by setting key performance indicators (KPIs.) What is A KPI? KPIs are measurable values that indicate whether a company is meeting its goals. They can be financial, such as profitability or revenue growth, or non-financial, such as customer satisfaction or employee retention. Why is it Important to Track Your KPIs? No matter what KPIs you choose, it's ... [Read More]


Sales Outbound Sales Process Sdrs Performance Business
- Outbound sales is simply too tenacious to be disregarded, just like its top practitioners. Since many industry insiders projected that outbound marketing would lose relevance in the face of expanding inbound sales preference and growth marketing, it has been more than ten years. However, the rumours of outbound's impending doom are overstated, as they account for a bigger percentage of leads generated (55 percent vs. 27 percent for inbound sales). Outbound Sales: What Is It? The traditional ... [Read More]

Blog Topic Questions Ideas Google Keyword Topics
- TRENDING TODAY Not enough companies dedicate time and effort to blogging, which is a great way of promoting services and connecting with users – new and old. Stas Pamintuan, junior SEO executive at Digital Ethos, shares some foolproof techniques for blogging in style to ensure that posts engage readers. As Google becomes increasingly sophisticated at determining user search intent, it's evident that content writing answering your customers' questions is one of the key ways to develop a ... [Read More]


Sales Marketing Teams Leads Revenue Sales Teams
- Although Sales and Marketing work closely together, they don't always see eye to eye—whether in the metrics they're tracking or the approaches they use. But that isn't to say the teams should work in silos. Marketers can support the sales process in numerous ways to maximize growth in 2022 and beyond. This article shares five top tips and best-practices to help you do so. 1. Align on revenue-driven targets One of the most important opportunities for better collaboration between Sales and ... [Read More]

Content Visual Content Visuals Text People Text Based
- Visual content has been on the rise for a few years now. It is no secret that people love visuals. In fact, studies have shown that content that is visual is more likely to be remembered than text-based content. That is why it is so important for businesses to focus on creating visual content. Not only does it help with brand awareness, but it also helps with conversions and sales. This is because humans are hardwired to process visual information quickly and easily. Not only that, but visuals ... [Read More]

Marketing Channels Customers B2c Privacy Marketers
- Just about all digital marketing channels are less effective than they were a year ago, largely because of privacy regulations, judging by the State of B2C Conversational Marketing, a study released Thursday by Spectrm.  Of the B2C marketers polled, 90.75% have seen channels decline, including these:    Email marketing — 10.2% Influencer marketing — 11.5%   SMS marketing — 10.2% Social media marketing — 16.7% Retargeting — 8.0%   Search ... [Read More]

Website Search Seo Canddi Keywords Results
- Top SEO Trends It's no secret that SEO is always changing. What worked five years ago may not work today, and what works today may not work tomorrow. That's why it's important to stay on top of the latest trends in SEO if you want your website to rank high in search engine results pages (SERPs). What is SEO? Search engine optimization (SEO) is the process of optimizing a website for Google search with the goal of earning higher web traffic levels and improving the visibility of the site. There ... [Read More]


Content Vendor Buyers Research Marketing Stage
- This is the second part of a blog series on how marketers can better build and optimize content for EMEA. You can read Part 1 here . The truth is – people research B2B tech products and there are types of content that align best to each stage of their journey.   The journey isn't always linear, but what IT pros need to know throughout the process and their digital research preferences are very important in building a content plan.  In this Part 2, we explore research behind ... [Read More]

Analytics Marketing Website Data Areas Reporting
- A Guide into Analytics, Reporting and How CANDDi Can Help As a business owner, you know that generating leads is essential to the success of your company. Marketing campaigns are designed to bring potential customers to your website, and once they're there, it's important to engage them and encourage them to take action. But how do you know if your marketing efforts are really paying off? What is Analytics and Reporting? Analytics is the process of collecting, analyzing, and interpreting data. ... [Read More]