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This new era of transformative healthcare IT is redefining provider-patient interaction, technology and healthcare delivery as a whole. Merritt Group is with you every step of the way as you bring new innovations to the market. We are a healthcare marketing and PR agency that thrives at the intersection of deep domain expertise and full-service agency proficiency. Our integrated solutions draw on our experience in multiple disciplines:

Trusted PR solutions

Our PR teams help build cohesion between your public relations and media outreach initiatives and your marketing programs, event strategies and digital efforts to build and refine brand awareness.

We craft differentiated messaging for your healthcare technology, MedTech or digital health company to position it for success.

    Content Marketing to maximize your ROI

    Optimize your buyer journey with hyper-focused content that synergizes across your marketing and sales efforts.

    We target health system C-suite members, decision-makers, clinical leaders, healthcare influencers, physician groups and more through high-level content marketing campaigns. Our content marketing specialists combine data-driven strategies, compelling storytelling, and influential asset creation for every stage of the buyer journey.

      Digital Marketing for healthcare tech companies

      Leverage the most effective digital channels and deep domain mastery from our healthcare marketing experts.

      We provide digital health companies with targeted strategies, digital marketing solutions, and a canvas to tell your brand’s unique story. Our digital marketing experts shape your customer journey by emphasizing key touchpoints that lead to conversions.


        Messaging solutions to fit your Unique Brand

        We help brands stand out in the extremely crowded health tech space with differentiated messaging.

        The digital health and MedTech industry have grown exponentially over the past decade. Whether you’re having trouble reaching decision-makers or investors, or if you simply need better visibility; our deep domain experts can tailor your messaging to drive unique goals.

          Our work

          We provide award-winning public relations, content and digital marketing, along with messaging services for healthcare technology and MedTech companies looking to succeed in a saturated marketplace. Explore some of our work and see how we can elevate your brand presence, align marketing and sales initiatives, and shape messaging to reach target clients.


          Capturing 500 leads and major press coverage from a single premium asset

          Avizia needed to raise its brand awareness as a leading telehealth provider and accelerate its sales growth. Merritt Group developed a cross-channel media campaign that delivered a 57% increase in organic site traffic in just 90 days, and a 36% conversion rate for the campaign’s landing page.

          TOM RICE

          Tom Rice

          Executive Vice President, Partner |Tom Rice's Linkedin

          Ask Tom about

          • Health IT, Digital Health, Artificial Intelligence
          • Genomics, Personalized Medicine
          • Medical Devices
          • Public Health, Health Advocacy
          • Health Systems

          Contact Tom

          What are you waiting for? Request a proposal. We’ll share our ideas on how to grow your business.