Pasha Irshad, on May 9, 2018 3:50:00 PM
Pasha Irshad, on Apr 4, 2018 11:13:08 AM
If you’ve spent time keeping up with the latest digital, social media and mobile marketing trends over the past year, then you’re well aware that including video in your content marketing and digital channel strategy is no longer an option — it’s a must.
Kaila Hemler, on Aug 24, 2017 8:00:00 AM
So, you’re not seeing results from your social media efforts. Your engagement rates are low, conversions are near-to-nothing and you aren’t reaching your business objectives. Here are six quick ways to tell if your current social media marketing strategy is failing — and how to fix it.
Lindsey Baine, on Oct 26, 2015 10:30:00 AM
In conversations with clients, many often wonder: What is the value of social media? Why should I invest here? And how can I show success? It’s no secret that maintaining an online presence requires time, resources, and a little grit. So what’s it all worth, and how can you prove its value?
Today marks Mashable’s 6th annual Social Media Day, a day that recognizes and celebrates the impact of social media on our communications. New channels have already had a profound impact on the way we produce and consume information – from making us into more pithy writers to helping us follow breaking news on the ground. These new communication tools have also opened doors for more engagement and conversations around live events, such as industry tradeshows and vendor conferences. In fact, a recent report showed that a whopping 89% of respondents found social media at events valuable.
Suzanne Block, on Jan 7, 2015 12:07:00 AM
Today’s digital age requires that businesses and individuals, regardless of their industry, be social. Yet, the push to be active on a plethora of channels is understandably a risky step for many