Merritt Group Blog

Sean O'Leary

Recent Posts by Sean O'Leary:

4 Things Every Federal Marketer Should Do in February


The government shutdown is over. Every contractor and tech company working with the federal government can breathe a sigh of relief. Now it’s time to really get to work.

Topics: content marketing government public relations performance marketing creative services 2019

How Trump Changed the Way Government Communicates


“Did you see what he tweeted?”

For nearly two years now, that one question has been asked in every single morning meeting that I’ve been in with federal contractors or employees. It’s on everyone’s mind when they start their day – what did the President tweet today?

Topics: social media content marketing government public relations performance marketing creative services

Learn the Secrets to Government Contractor Success


You may think you know how government contractors succeed through marketing, but the results of a recent survey may surprise you.

Did you know 86% of government contractors have event sponsorships in their 2018 marketing budgets? 

Did you know that 53% of contractors increased their digital advertising spending this year? 

Topics: content marketing government public relations performance marketing creative services 2018

How Cloud Will Transform Federal Service Delivery and Analytics

The federal government is about to undergo its largest digital transformation ever. That’s not hyperbole, and it is likely that every American citizen will notice the difference.

Topics: thought leadership

The White House's 5 Keys for Purchasing Technology

“Are we building tomorrow’s legacy technology today?”

Those were the words of acting U.S. Chief Information Security Officer Grant Schneider during last week’s Digital Transformation Summit, hosted by FedScoop. I sat in on his presentation to hear about the White House’s view on cybersecurity — as the session was promoted — but I came away thinking much more about IT modernization.

Topics: thought leadership

The Absolute Best Way to Write Better Blog Posts

Write when you have an idea.

Topics: content marketing blog thought leadership

Q&A With Merritt Group-er: Get to Know Sean O'Leary

1. What do you do at Merritt Group?

I am an Account Supervisor in the Government Practice, managing client relationships and ensuring they get the media attention they deserve.

Topics: Insider InBalance Corporate Culture

Why IoT Will be Federal IT’s Biggest Trend in 2016 & Beyond

In a few years, the average person will come into contact with more than 5,000 connected devices on a daily basis.

That assertion by Marty Trevino, Organizational Architect and Senior Strategist for the National Security Agency, drew a collective “Whoa” from the attendees at NextGov Prime 2015 in Washington, D.C. this month.

Topics: federal marketing IoT