Merritt Group Blog

Nicole Gutierrez

Recent Posts by Nicole Gutierrez:

Federal and Contractor Priorities Aren’t That Different


For years, the assumption has been that federal agencies and federal contractors have different priorities when it comes to business partnerships – but there’s long been a need to gain more clarity. Thankfully, a recent survey sheds light on the issue.

Topics: content marketing government public relations performance marketing creative services 2018

How to Make a Splash in the Federal Space Without Wading into Political Controversy


A challenge that we often run into in MG’s Government Practice is how to effectively sail the seas in this controversial political climate to help our clients to make a splash without rocking the boat. The seas are rough and it seems easier to just stay out of the water completely.

It’s understandable that some companies avoid policy talk altogether because they feel like it eliminates risk and therefore protects their brand. If you don’t touch controversy you’re better off, right?

Yes and no.

Topics: content marketing government public relations 2018

The Key to The Government Workforce Gap Lies With Millennials


The federal workforce is graying, as more than a third of federal employees will be eligible to retire by 2020. But major federal workforce gaps are already present across the board, and they may only get worse in the next three years.

Topics: thought leadership