Merritt Group Blog

How National Geographic is #Winning on Social Media

Topics: social media

Q&A With Merritt Group-er: Get to Know Laura Good

1. What do you do at Merritt Group?

I currently serve as an Account Coordinator at Merritt Group, supporting clients on multiple levels from media relations and content development to research to social media.

Topics: Insider

ADWKDC 2015 - Expectations Along the Strategy Track

On a misty, cold October 1st in Washington, D.C., Ad Week kicked off with an inspiring keynote by Senior Editor of The Atlantic, Derek Thompson, that delivered much-needed laughter to a packed house at the FHi360 conference center. Derek spoke about millenials as consumers and employees and touched on a major theme of the day: expectations. Millennials have the highest expectations in human history, but those expectations should be embraced, not purposefully misunderstood. “After all,” he noted, “the idea of generations is completely made up.”

Topics: creative

Local Roots – Global Impact

Asian Project According to the American Cancer Society, more than 80 percent of children in the U.S. who are diagnosed with cancer survive five years or more. This is in large part thanks to major treatment advances in the medical field. Children in low income countries are often not as fortunate. At present, research shows that more than 80 percent of children in the developing world who are diagnosed with cancer do not survive.

Topics: Giving Back