Deep Industry Expertise

Government

Helping Business Help Government

Merritt's Government IT Practice promotes solutions critical to the nation's well being

Headquartered in the Washington, D.C. area, Merritt Group has an appreciation for the business of government. We help our local and out-of-town clients get in front of leaders in federal, state, and local governments; the defense and intelligence community; Department of Homeland Security; and justice system.

Persistent threats at home and abroad call for especially effective communications. Information technology is increasingly at the front line to mitigate those threats. Our Government IT Practice takes seriously its role at the nexus of industry and government.

Delivering measurable results

For several years we've worked with leading technology companies and systems integrators to manage their public sector communications. In each case we've measurably advanced their interests in this competitive environment.

Our experienced staff understands the policymaking landscape. We stay current with the technology directives of authorities like OMB and GAO, and what those policies imply for our clients and their customers.

Making sure you're seen and heard

We've helped our clients raise their profile in the Washington area and among the government and technology trade publications, national business press, regional media across the U.S., and increasingly, the blog community. In addition to traditional and new media outreach, we drive thought leadership campaigns including awards programs, speaking opportunities, and podcasts.

Our Clients

Some market leading clients that the Government IT Practice Group has worked with over the years include Microsoft Public Sector, Booz Allen Hamilton, Lexis-Nexis, CACI, DigitalNet, SIGNAL, BAE Systems, and ARTEL.

Booz Allen Hamilton

Booz Allen Hamilton selected Merritt Group to assist the firm in raising awareness of its technology capabilities among federal IT decision makers. Merritt Group’s award-winning PR campaign has focused on four major objectives which include shaping messaging/positioning; developing strong reporter relationships; positioning executives as industry experts; and coordinating stories to coincide with specific business goals/activities.

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Booz Allen TLC (Podcast Series)

In early 2007, Booz Allen Hamilton asked Merritt Group to comprehensively study and advance ideas on how to incorporate new media vehicles as part of the firm’s traditional public relations campaign.  To raise awareness for the Transformation Life Cycle group, Merritt recommended a podcast series for internal and external audiences, which explored a holistic approach to the constant and complex process of transforming an organization.

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Microsoft

In 2003, Merritt Group was brought on by Microsoft to more broadly establish the global technology leader as a major government IT player, showcasing the company’s deep understanding at the federal, state and local levels. Up to that point, Microsoft’s awareness in the government market had largely been tied to its products.  Merritt Group helped Microsoft position itself as more of a solutions company versus a product company, and as a thought leader on government trends and issues.

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Microsoft