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Merritt Group Services | Creative

Creative

Merritt Group’s creative team has a proven approach for helping our clients capture their visual narrative and communicate it effectively through modern, creative executions. From visual branding to graphic design to video and interactive production, Merritt’s in-house team delivers stunning results, grounded in creative fundamentals.

  • Insights and Requirements. Our team gains a thorough understanding of the client’s business and works with key stakeholders to set short- and long-term goals, identify target audiences and define visual, content, functional and technical specifications.
  • Design and Production. To ensure a positive user experience, we use requirements analysis to determine a user-friendly structure, develop visual layouts and storyboards, create appropriate assets (copy, graphics, etc.) and produce the final product.
  • Testing and Measurement. Whether the deliverable is a corporate website, a mobile app or an online video, we ensure a quality product by conducting pre-launch compatibility, usability and functionality testing as well as post-launch measurement, analysis and optimization.

View our portfolio.

 

OVERHEARD

“There are a lot of ideas that we're able to bounce back and forth with your team. We enjoy that brainstorming and creativity. We really feel like your team is part of our team. If we bring you just a little bit of an idea, your team can take it and expand on it, which has been so helpful to us.”

Christine Campbell
Senior Manager, Corporate Communications
Booz Allen Hamilton

What We Offer

Websites, Microsites & Landing Pages

A corporate website is more than just an online brochure; it’s a company’s storefront, its salesman, its spokesperson. Our approach to online properties reflects this philosophy. Whether clients are looking to create a new site or refresh an existing one, they can take advantage of our full website development process or pick and choose from an “a la carte” menu that includes requirements gathering, information architecture, design concepts, content creation, search engine optimization (SEO), front- and back-end development, testing and deployment and maintenance and measurement.

Mobile Applications

The right app can increase leads and loyalty. To help clients reach and engage audiences where they work and live, we build highly interactive and innovative applications for handheld devices such as mobile phones and tablets. We offer a full range of services, including design, development, testing, maintenance and support, to ensure the final product is both fast and functional on a variety of platforms.

Videos & Motion Graphics

If a picture is worth a thousand words, a video is worth 1.8 million.* Video marketing has become an essential tool for educating and entertaining internet users. We help clients take advantage of this effective technology by offering complete pre-production, production and post-production services – from scripting and casting to directing and editing. Our visual media team also specializes in motion graphics.

* The value of one minute of video, according to Dr. James McQuivey of Forrester Research.

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Battelle in the Energy Market

This video was created by Merritt Group for the Energy Market page of a website we developed for the largest non-profit R&D company in the world.

LATEST AND GREATEST

Making Experts Mobile-Friendly

Making Experts Mobile-Friendly

Merritt Group helped Booz Allen Hamilton take advantage of emerging mobile platforms by developing an iPad application… Learn More »

Now Showing

Now Showing

Making Experts Mobile-Friendly

Merritt Group helped Booz Allen Hamilton take advantage of emerging mobile platforms by developing an iPad application… Learn More »